Google's real-time search feature means every business should be doing social media (Twitter and Facebook at least) and sooner than later. They should also be using online press-releases (preferably SEO'ed ones like ours :), because Google is going to put all that kind of information at the top of search results from now on. Check it out:
So all this means it's time to get on the good foot folks--the social media good foot! If you need help with a strategy or a press release or just plain need answers to some burning questions, drop me a line: heisenman AT gmail.com